Digital Marketing Specialist · Wayanad, Kerala

Shinas KP

Strategy that ranks. Ads that convert. Brands that grow.

I help homestays, tourism brands, spice exporters and local businesses across Wayanad turn clicks into customers — through SEO, performance advertising, social growth and websites built to convert.

SK
3.5xAvg. ROI Growth
0Years Experience
0Projects Delivered
0Happy Clients
0% Client Retention
SK Wayanad, Kerala

About Me

Marketing rooted in local insight, built on global strategy.

I'm Shinas KP, a digital marketing specialist based in Wayanad, Kerala. Over the past several years I've worked closely with homestays, travel operators, spice and agri brands, restaurants and local retailers — helping them build a genuine, trustworthy presence online.

What sets my approach apart is understanding both sides of the equation: the data-driven frameworks that make campaigns perform, and the on-ground realities of running a business in Kerala's Malabar region. Every strategy I build is measured, transparent, and designed to bring real inquiries — not just impressions.

Local Market InsightDeep understanding of Wayanad's tourism and agri-business landscape
Data-Driven StrategyEvery decision backed by analytics, not assumptions
Transparent ReportingClear monthly reports you can actually understand
End-to-End ExecutionFrom strategy to website to ad campaign, handled in-house

My Services

Full-funnel digital marketing, under one roof.

From getting found on Google to converting visitors into paying customers — every service is built to work together.

Social Media Marketing

Brand growth and engagement strategies across Instagram, Facebook and beyond.

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SEO Services

Search engine optimization solutions that get your business found and trusted.

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Google Ads Management

PPC campaign management engineered for qualified leads and measurable ROI.

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Web Development

Modern, mobile-first business websites that turn visitors into inquiries.

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Email Marketing

Automated sequences that nurture leads and bring past customers back.

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Growth Strategy

A tailored roadmap combining every channel into one cohesive growth plan.

Get a Proposal
01 — Social Media Marketing

Brand growth and engagement strategies that build real audiences.

I build content systems and community strategies that grow followings organically and turn them into loyal customers — tailored for tourism, hospitality and local retail brands.

  • Content calendars planned around seasonal tourism and local events
  • Reels and short-form video strategy for reach and discovery
  • Community management and consistent brand voice
  • Influencer and local creator collaborations
  • Monthly performance and engagement reporting
Grow My Social Presence
02 — SEO Services

Search engine optimization built for how people actually search Wayanad.

From ranking on Google Maps to owning local search terms, I build SEO foundations that keep bringing in traffic long after the campaign ends.

  • Local SEO and Google Business Profile optimization
  • In-depth keyword research and content strategy
  • On-page and technical SEO audits and fixes
  • Ethical link building and citation management
  • Monthly ranking and traffic reports
Improve My Rankings
04 — Web Development

Modern business websites built to convert, not just look good.

Fast, mobile-first websites with clear calls-to-action — from homestay booking pages to full business sites, built on solid technical foundations.

  • Mobile-first, conversion-focused design
  • Booking, inquiry and lead-capture forms
  • Page speed and Core Web Vitals optimization
  • WordPress or custom-built solutions
  • SEO-ready structure from day one
Build My Website
05 — Email Marketing

Automated nurture flows that turn one-time guests into repeat customers.

From welcome sequences to post-stay follow-ups, I build email systems that quietly work in the background to retain customers and re-engage leads.

  • Newsletter design and branded templates
  • Automated welcome and drip sequences
  • Inquiry and abandoned-booking follow-ups
  • List segmentation for targeted offers
  • Open-rate and click performance tracking
Set Up Email Marketing

Portfolio

Selected work from across Wayanad and beyond.

A snapshot of campaigns and websites built for local tourism, hospitality and retail brands.

SEO · Web

Wayanad Greens Homestay

Local SEO overhaul and new booking-focused website.

+150% direct bookings
Social Media

Malabar Spice Co.

Instagram and Facebook growth strategy with reels content.

3x engagement in 4 months
Google Ads

Chembra Trails Travel

Search and Performance Max campaigns for trek bookings.

2.8x return on ad spend
Web Development

Ente Veedu Restaurant

New website with online table reservations and local SEO.

+60% online reservations
Email Marketing

Wayanad Wildlife Tours

Automated post-trip email sequence to drive repeat bookings.

35% repeat booking rate
Full-Funnel

Coffee Trail Estates

Combined SEO, social and ads strategy for a full brand relaunch.

4.1x lead growth YoY

Skills & Tools

The platforms and skills behind every campaign.

Marketing Platforms

Meta Ads ManagerGoogle AdsGoogle Analytics 4 Google Search ConsoleSEMrushAhrefsMailchimp

Design & Web

Canva ProAdobe PhotoshopWordPress ElementorHTML / CSSShopify

Core Proficiency

Search Engine Optimization95%
Google Ads / PPC92%
Social Media Strategy90%
Web Development85%
Email Marketing Automation88%

Testimonials

What clients across Wayanad say.

★★★★★

"Shinas rebuilt our online presence from scratch. Direct bookings from our website have grown more than we expected, and the monthly reports actually make sense."

AR
Anitha R.Wayanad Greens Homestay
★★★★★

"Our Instagram went from a quiet page to our biggest source of inquiries. Shinas understands both the creative and the numbers side of marketing."

MJ
Manoj J.Malabar Spice Co.
★★★★★

"The Google Ads campaigns paid for themselves within the first month. Transparent, responsive, and genuinely invested in our growth."

SK
Sreekutty K.Chembra Trails Travel

Contact Me

Let's grow your brand together.

Have a project in mind, or just want to understand how digital marketing can work for your business? Reach out — I typically respond within a day.

Emailhello@shinaskp.com
Phone+91 90000 00000
LocationWayanad, Kerala, India

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